Olympics Still Ice Out TV Ratings Competition
Published on February 21, 2018
Americans did not tune in to root on Lindsey Vonn in nearly the same numbers they showed up for Shaun White last week. However, NBC still easily iced out any broadcast competition on Tuesday, including “Bachelor Winter Games.” NBC was first in ratings with a 3.9 rating out of a 15 share, in the advertiser-coveted age 18 to 49 demographic. The network was also first in total viewers with an average of 16.8 million.